Why are they killing their own prosperity? Why ruin your brand just to cater to a few freaks? I'll tell you why.
Money is no object. The heads of these industries have grown so wealthy that money is actually a burden to them. They seek to shed money, not accumulate more.
If they shed money in strategic ways, it still furthers their cause. For example, monopolies want to crush the competition. Who is the competition? Small business.
Those who start small businesses, statistically, are healthy white males from upper middle class families. How can we destroy them early?
By twisting the culture into absolute madness. Destroying the nuclear family by warping the minds of the youth destroys the competition before it even starts.
SO is it worth a few $billion to hobble the competition with mental illness at a young age? Of course it is