21 Apr 2023 10:33 am
Episcopal lolSkans » 21 Apr 2023, 9:17 am » wrote: ↑ Alissa Gordon Heinerscheid
- July 2022, Heinerscheid became first FEMALE VP of Marketing for Bud Light
- Heinerscheid's #1 Priority - "having an inclusive workplace is my first priority"
- Alissa defines her Bud Light VP job as "employing innovation by combining groundbreaking creative ideas using modern technology to disrupt industry standards.
- Wharton School graduate
- Harvard graduate, English major, and attended Grotton School - an elitist Leftist, Massachusets boarding school
- Married to Henry Charles Heinerscheid who is an attorney/partern with Grey Lion.
- Said Bud Light's target audience "is not frat boys"
- Focused on moving the Bud Light brand "past its “fratty out of touch humor”
- But, she wasn't always against "fratty culture - check this out...
- Religion - appears to be Episcopal. She was married in an Episcopal church
- Father - San Diego commercial litigation attorney, Douglas Bruce Gordon - also a Harvard Graduate (possibly how his daughter got in)
- As of this posting - still employed by InBev.
Read the name again