Liberal Forum

As of January 20, 2024, Bud Light sales are down a little less than 30% than a year ago. 
What is disturbing is Bud Light was down that week 15% on an annualize basis, while it's competitors saw growth.

Coors sales growth was 12.2%, Miller Light was 6.9%, and Yeungling Light sored 72.3% ... I guess I need to try a Yeungling Light... 
Bud Light continues to be a classic case study in Marketing Classes of a company trying to expand their market share by abandoning their core base... Never a great idea... 

NEILCAR » 05 Feb 2024, 1:42 pm » wrote: ↑

05 Feb 2024, 1:42 pm

As of January 20, 2024, Bud Light sales are down a little less than 30% than a year ago. 
What is disturbing is Bud Light was down that week 15% on an annualize basis, while it's competitors saw growth.

Coors sales growth was 12.2%, Miller Light was 6.9%, and Yeungling Light sored 72.3% ... I guess I need to try a Yeungling Light... 
Bud Light continues to be a classic case study in Marketing Classes of a company trying to expand their market share by abandoning their core base... Never a great idea...

They sold out to the gubmint threats on their ESG scores...for pay-o-la. OR they were pandering to a TINY left wing base- that they would get them sales... it s a good lesson in who you hire that makes these decisions... most of us are NOT amused. wink
 

NEILCAR » 05 Feb 2024, 1:42 pm » wrote: ↑

05 Feb 2024, 1:42 pm

As of January 20, 2024, Bud Light sales are down a little less than 30% than a year ago. 
What is disturbing is Bud Light was down that week 15% on an annualize basis, while it's competitors saw growth.

Coors sales growth was 12.2%, Miller Light was 6.9%, and Yeungling Light sored 72.3% ... I guess I need to try a Yeungling Light... 
Bud Light continues to be a classic case study in Marketing Classes of a company trying to expand their market share by abandoning their core base... Never a great idea...

Yuengling Golden Pilsner has become my go to thirst quenching after a hard day by the grill beer.


 

It can be a little hard to find, but it's starting to be more available in my area since Bud Light committed suicide last year.

NEILCAR » 05 Feb 2024, 1:42 pm » wrote: ↑

05 Feb 2024, 1:42 pm

As of January 20, 2024, Bud Light sales are down a little less than 30% than a year ago. 
What is disturbing is Bud Light was down that week 15% on an annualize basis, while it's competitors saw growth.

Coors sales growth was 12.2%, Miller Light was 6.9%, and Yeungling Light sored 72.3% ... I guess I need to try a Yeungling Light... 
Bud Light continues to be a classic case study in Marketing Classes of a company trying to expand their market share by abandoning their core base... Never a great idea...

Yuengling Light is a good beer!  I used to drink bud light.  Switched to Yuengling and will never switch back.
 

Bud Light......... Still Gay.

NEILCAR » 05 Feb 2024, 1:42 pm » wrote: ↑

05 Feb 2024, 1:42 pm

As of January 20, 2024, Bud Light sales are down a little less than 30% than a year ago. 
What is disturbing is Bud Light was down that week 15% on an annualize basis, while it's competitors saw growth.

Coors sales growth was 12.2%, Miller Light was 6.9%, and Yeungling Light sored 72.3% ... I guess I need to try a Yeungling Light... 
Bud Light continues to be a classic case study in Marketing Classes of a company trying to expand their market share by abandoning their core base... Never a great idea...

https://www.ab-inbev.com/our-brands/   
"We are the proud makers of more than 500 iconic brands, [INDUSTRIAL SWILL     ]  from time honored classics enjoyed globally to new local favorites."
A 30% boycott of  Bud Light sends AB InBev a message that is pretty easily absorbed.


 
 

NEILCAR » 05 Feb 2024, 1:42 pm » wrote: ↑

05 Feb 2024, 1:42 pm

As of January 20, 2024, Bud Light sales are down a little less than 30% than a year ago. 
What is disturbing is Bud Light was down that week 15% on an annualize basis, while it's competitors saw growth.

Coors sales growth was 12.2%, Miller Light was 6.9%, and Yeungling Light sored 72.3% ... I guess I need to try a Yeungling Light... 
Bud Light continues to be a classic case study in Marketing Classes of a company trying to expand their market share by abandoning their core base... Never a great idea...

They are doing a 180 on the woke stuff.  They have Peyton Manning and comedian Shane GIllis.  Shane is anit woke and was hired, then fired, at SNL for alleged anti gay comments.

Gillis rose to notoriety in 2019, when he was announced as a new Saturday Night Live cast member, then immediately lost the job when clips from his podcast including racial and homophobic slurs became public knowledge. In several (now-deleted) segments from Matt and Shane’s Secret Podcast with cohost Matt McCusker, Gillis referred to comedian Chris Gethard and director Judd Apatow as “white *** comics,” and used an anti-Chinese slur repeatedly, including in an extended segment with McCusker about reasons to dislike Chinese people. Gillis later referred to himself as a “comedian who pushes boundaries” in a statement defending the jokes.

https://www.them.us/story/bud-light-dyl ... e%20Gillis.

All beer sales are down.

US beer sales dip to lowest level in 24 years – and Bud Light fallout wasn't the only factorhttps://www.livenowfox.com/news/us-beer ... nly-factor

 
 

actionjackson » 05 Feb 2024, 2:52 pm » wrote: ↑

05 Feb 2024, 2:52 pm

All beer sales are down.

US beer sales dip to lowest level in 24 years – and Bud Light fallout wasn't the only factorhttps://www.livenowfox.com/news/us-beer ... nly-factor

You sound like a ***.

actionjackson » 05 Feb 2024, 2:52 pm » wrote: ↑

05 Feb 2024, 2:52 pm

All beer sales are down.

US beer sales dip to lowest level in 24 years – and Bud Light fallout wasn't the only factorhttps://www.livenowfox.com/news/us-beer ... nly-factor

Even wine and hard liquor sales are down.

It seems that Gen Z would rather smoke the devil's lettuce than drink alcohol.